May 06, 2024  
2014-2015 Undergraduate Catalog 
    
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2014-2015 Undergraduate Catalog [ARCHIVED CATALOG]

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MK 420 - Marketing Management

3 Credit Hours
Prerequisite: MG 300 , MK 341 . A study of consumer contemporary concerns about products; social, political, economic, competition, the concept of one global market. (SP)


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