Mass Communications, Journalism Emphasis (Public Relations/Advertising), B.A.

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Journalism Emphasis (Public Relations/Advertising)

The Bachelor of Arts in Mass Communications (Public Relations/Advertising) is designed to prepare students interested in public relations career in the creation, sales, management and production of advertising in all aspects of communications (written and spoken) with important concepts in the social sciences.

Public Relations/Advertising Emphasis

MC 251 - Desktop Publishing 3 Credit Hours
MC 253 - Introduction to Public Relations 3 Credit Hours
MC 363 - Public Relations Practices 3 Credit Hours
MC 380 - Magazine and Feature Writing 3 Credit Hours
MC 391 - Principles of Advertising 3 Credit Hours
MC 455 - Advertising Copywriting 3 Credit Hours
MC 458 - Advertising and Public Relations Campaigns 3 Credit Hours
MC 459 - Public Opinion 3 Credit Hours
MC - Major Elective
MG 300 - Management & Organizational Behavior 3 Credit Hours
TA 307 - Voice Production for the Performer 3 Credit Hours
MK 341 - Principles of Marketing 3 Credit Hours
POL - POL Elective (301-420 Lvl)

Notes:

*MC Electives must be 300 level or higher