Mass Communications, Broadcast Production Technology Emphasis, B.A.

Broadcast Production Technology Emphasis

The Bachelor of Arts in Mass Communications (Broadcast Production Technology) is designed to train students interested in television and radio careers. Students learn about the use of production equipment, operations, visual-aural aesthetics, producing and directing, as well as editing, scriptwriting, research and management of telecommunications facilities. Students are encouraged to gain experience at on campus facilities including: WM&G-TV a modern, television production studio with Avid nonlinear editors; two radio stations, WBCC-AM and WRWS-FM with Mac and Windows-based digital audio workstations. Basic course instruction is based in the Mass Communications Multimedia Lab located in the Dr. Mary McLeod Bethune Performing Arts Center.