May 04, 2024  
2018-2019 Undergraduate Catalog 
    
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2018-2019 Undergraduate Catalog [ARCHIVED CATALOG]

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HM 335 - Principles of Entertainment Management

3 Credit Hours
Prerequisite: HM 110 Introduction to the Hospitality Management   This course provides a conceptual foundation for entertainment management. Students will gain an understanding of best practices in the entertainment industry within different sub-sectors including marketing, P.R., the media, live events, artist management, arts and culture, consultancy and visitor attractions. This course will provide the foundation that students will need for the world of entertainment management such as technical standards, business management, people management, economic aspects, and legal issues.


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