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    Bethune-Cookman University
  Feb 21, 2018
2017-2018 Undergraduate Catalog

College of Business & Entrepreneurship


The College of Entrepreneurship & Business recognizes that leadership is more than a position. It is an action. Mastery of the major tenets of business is accomplished through innovative and cutting edge technologies and systems. The College offers majors in Accounting, Business Administration, Entrepreneurship, Finance and Information Systems Management with additional training in Entrepreneurship, Management, Marketing, International Business, and Hospitality Management. Activities are designed to help students become critical and analytical thinkers, and effective communicators who exemplify the highest levels of ethical and moral behavior.


The objectives of the College of Business & Entrepreneurship are to provide the student with the following general business skills and competencies:

  • The ability to think critically.
  • The ability to apply analytical and technical skills in problem solving and research.
  • The ability to demonstrate leadership skills.
  • The ability to communicate effectively.
  • An understanding of legal, ethical and professional practices.
  • An understanding of the global and diverse nature of business.

Student Learning Outcomes

Students who complete CBE programs, will be able to possess the following competencies:

SSLO1. Critical Thinking - Analyze and evaluate both critical thinking and problem solving skills, individually and collaboratively, across all disciplines.

SSLO2. Technology - Consider and formulate technological competencies required for handling vital business information and decision making.

SSLO3. Ethics - Evaluate the professional code of conduct within their discipline and adapt ethical behavior in their professional lives.

SSLO4. Communication - Prepare and express communication skills, written, orally, and visually to diverse audiences within individual and collaborative learning environments.

SSLO5. General Knowledge - Distinguish and integrate general knowledge across business and other disciplines.

SSLO6. Globalization - Differentiate key global and diverse components of countries’ business environments and assess how environmental components differ across countries.

SSLO7. Civic Engagement - Consider and support civic responsibility and engagements with a commitment to active citizenship.

SSL08. Life Long Learner - Formulate the groundwork to become a lifelong learner through ongoing personal and professional development.